Fresh SS25 Collections Sheffield Shoot #1

April 2025

Our Spring/Summer 2025 Collections Shoot #1 kicked off in the heart of Sheffield, spotlighting the freshest drops from Carhartt WIP, Stan Ray, Rains, Saucony, Acid Running, Obey, Gramicci, Parlez, and Edwin. We hit up some of the city’s most iconic spots – Cambridge Street Collective, Marmadukes, and Leah’s Yard – capturing the energy of the season in locations that reflect the local vibe. Fronting the lens were familiar faces from our Sheffield store, Reuben and Sophie, bringing effortless style and authenticity to every shot.

HUF X Kodak Captures Analog Aesthetics Through a New Lens

December 2024

The first delivery of Fall/Winter 2024 situates the collection in New York, as photographer Paul Mérelle captures unexpected moments of solitude amidst the city’s bustling pace.

Our Store In Sheffield

October 2024

Explore our destination concept store for a fine collection of clothing and lifestyle goods for modern life.

Carhartt WIP Fall/Winter 2024 by Paul Mérelle

August 2024

The first delivery of Fall/Winter 2024 situates the collection in New York, as photographer Paul Mérelle captures unexpected moments of solitude amidst the city’s bustling pace.

Our Store In Nuneaton

August 2024

Explore our destination concept store for a fine collection of clothing and lifestyle goods for modern life.